During Autumn 2013, the Quoakle team followed up the launch of its graphical UK Restaurant Directories (e.g. gloucesterrestaurants.co.uk) with the development of a graphical Days Out Directory for families – Great Days Out UK.
The team was again drawing on the valuable experience gained through the development of its easy-to-use local business directory – Quoakle.
A memorable, exact-match domain name was used:
So what’s special about Great Days Out?
… It’s quick and easy to use!
Drawing on ideas refined on Quoakle’s local business directory, we wanted to create a days out directory with a clean, clear look, and a simple page layout promoting each attraction’s brand through the prominent display of its logo as well as enabling users to see at a glance exactly what they want … and then with just one click, reach the website in which they are interested!
Our mission is to connect our users quickly and easily with a great variety of days out activities and family attractions through a directory that is structured very simply – county by county.
… It’s easy to find on Google and Bing!
Our website is consistently on the top page of Google and Bing in the organic listings (left hand side of the page).
Check this out by typing into Google the keyword phrase: “days out in the uk”.
Using a memorable, exact match domain such as www.great-days-out.co.uk is going to help us to make sure the website stays in that position.
Also check out county searches on Google and Bing e.g. “days out in Herefordshire”
… No reviews! … just quick access to the website of your choice!
Lots of people are looking for reviews – so there are well known review websites. Other internet users would rather hear what the days out businesses themselves want to promote as their strengths – and that’s what Great Days Out wants to help its users to find out … quickly and easily.
With just one click, our users can get straight to the days out businesses’ own websites – with all the most up-to-date information and contact details.
… No banner ads!
Maybe you don’t mind banner ads, but our goal as Quoakle Directories is to “do what is says on the tin” and not distract users with all sorts of other things they’re not looking for.
So for example, if someone is looking for Days out in Gloucestershire, then that is what we’ll present to them on our Gloucestershire page on the Great Days Out Directory.
As a small, family-run company with a friendly approach, we look forward to working with “Days Out” businesses across the UK. If you are interested in Great Days Out promoting your activity or attraction, then please click here to get in touch!